Yes, it’s yet another viral video! This time it comes from the computer hardware giant IBM. In 2005, IBM merged it’s PC division with the equally giant Chinese based computer manufacturer Lenovo (联想 – lián xiǎng).

The Japanese style viral is promotes the IBM eX5 server, that launched in China 3rd of March 2010:

IBM - eX5 photo

It’s not very exciting to look at, and it’s difficult to understand exactly what it does. This is where the viral video comes in. The video provides a metaphor of what the IBM eX5 can do for a business, that is support invisibly from behind scenes to effortlessly allow organisations to achieve their goals.

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